Te Papa Tongarewa visitor guide
Deliverables
Art direction
layout design
Wayfinding
Art direction
layout design
Wayfinding
While the main art gallery was being refreshed, Te Papa Tongarewa required a printed guide to encourage guests to engage with art collections and exhibitions on upper floors within the museum.
The user guide acted as a wayfinding map, incorporating colour, imagery, infographics and floor maps that aligned with the museum’s wayfinding system, so visitors could navigate through multiple levels.
Contributors
Community Outreach Manager and Internal Photography Team.
Community Outreach Manager and Internal Photography Team.